Communication Strategies and Diagnoses

Branded Content



We are a communications, marketing and business consultancy focused on Image, Brand and Reputation Management, Public Relations, Press and Crisis Management.

We work with partner companies, working in a “boutique” model with a lean portfolio of clients, which ensures the involvement of partners in the planning, supervision and execution of the work, assuring seniority to the entire process.

Our first and main contact usually is with top management company, to learn their purpose, policies, needs and ideas, often misleaded by lack of interlocutor. Having these highlights, we can add intelligence to the clients corporate communication process through short, medium and long-term planning and strategies, integrating to our team the ideal partners for each project.


Fábio Chaves

PR and Communications Director

Journalist with 19 years of experience in corporate communication, has worked for companies such as Nestlé, Pão de Açúcar Group (biggest retail group), Suzano Papel e Celulose and Bahia Sul Celulose. As a PR consultant he joined the agencies, like S2Publicom (Novartis) and CDN (Nestlé), which are now part of the Weber Shandwick and WPP Group, respectively.

Since 2010, partner at SPGA, where led the PR department to assist the clients ESPM – Marketing Advertising most prestigious college in Brazil, GOVBR, Finaxis Bank, Arazul Capital, Tempest Security Intelligence and EZ-Security.

In this period, he planned, organized and participated in the announcement of mergers and acquisitions, launched products with specific actions for each consumer public, opening of super and hypermarkets, as well as manufacturing units attended by authorities such as mayors, governors, Ministers of Republic.

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Emmanuel Publio Dias

Associate Counselor

Adman, he worked as a senior manager and strategic account planner in the main advertising agencies Brazil, corporations and governmental entities, always linked to the activities of marketing communications, strategy and branding for various clients through his consultancy and SPGA.

Consultant of political and electoral marketing, advised in the area of research and strategic formulation more than 20 midterms, state and presidential campaigns, also working for State and Federal Governments.


He is the oldest professor at ESPM – Advertising an Marketing most prestigious college in Brazil, also a member of its governing bodies (Board of Directors, Council) and Executive Vice President of the institution until December 2016.

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Av. República do Líbano, 331

Ibirapuera - São Paulo - SP


Tel.: 55 11 99616-44565